How to Measure the ROI of Reputation Management
In the past, restaurant brands have found it nearly impossible to associate an ROI with reputation management. But today, restaurants are able to see incremental click-through rate and revenue increases associated with a rise in star ratings.
In this webinar, you’ll discover:
- How recent changes in search engine algorithms and search experiences make it easier for restaurants to measure the ROI of reputation management
- Tips for building a great consumer experience by analysing and responding to reviews
- How Romeo’s Pizza launched its review response programme