Reach & Convert More Customers with the Yext Knowledge Graph


Yext for CPG

Today’s shopper journey starts with a question — and your customers expect answers in their moment of intent. Convert and retain more business when you power your customer experience with Yext.

Drive More Direct Traffic People searching for your brand or products often begin their journey on search engines or other sites. Keep those customers from visiting your competition and drive them straight to your website and DTC e-commerce platform.
Reduce Search Bounce When people can’t find answers in your search experience — or if you don’t have one — 68% of them won’t return to your website. Capture more customers with dynamic search that converts.
Accelerate Your Strategy with Search Data Search data tells you more about what people want and where you should take your business next. Inform your brand’s strategy with powerful insights only search can deliver.
The Best CPG Brands Trust Yext.

Yext is a key part of helping answer a question like, 'Where can I buy Kiehl’s?' I actually tried that question on a friend’s Alexa and it worked.

Grace Edinger, Director, Digital Product Management
Ben & Jerry's customers

Whether it’s going to the scoop shop or ordering a cake for on-demand delivery, finding our products at your local grocery store, getting them online, or hosting a catered event at your office, it’s critical that we’re always thinking about all those different touchpoints, making sure that we are dialled in on the different areas where someone could find us. We make sure customers have the best and the easiest experience finding what they’re looking for and Yext helps us do that.

JAY KASPARIAN, Associate Brand Manager

Reduce Support Costs by 42% or More with Yext

Just two weeks after launching Yext Answers, one brand saw 42% fewer* clicks on a “Contact Us” button because customers were able to get the help in search instead. *as compared to the two weeks before

Power your digital marketing strategy and convert more shoppers with the Yext Knowledge Graph

The Yext Knowledge Graph is purpose-built for CPG to store and structure all the public-facing facts about your brand — and the relationships between them — so you can deliver correct answers to intelligent services and the shoppers who use them.


See how your business can drive discovery and revenue when you deliver verified answers to searching consumers.