How Voice Search Changes Everything
In 1968, the movie 2001: A Space Odyssey presented a vision of the future in which advanced technology viewed us mere mortals as a problem. […]
9 Nov, 2017
Whitepaper
9 Nov, 2017
Key Traits of the Everywhere Brand: #7 Innovative
As Sir Richard Branson stated so eloquently, “Every game-changer fails at some point. The reason they eventually succeed is because they don’t let their failings […]
16 Aug, 2017
Key Traits of the Everywhere Brand: #6 Responsive
In an era of faceless transactions, The Everywhere Brand is one that values face-to-face interaction, solicits honest reviews and responds to them in kind (where […]
9 Aug, 2017
Key Traits of the Everywhere Brand: #5 Granular
Brands that create and publish more specific and more granular data about their people, products and locations stand to attract more business from the digital […]
2 Aug, 2017
Key Traits of the Everywhere Brand: #4 Real Time
As consumers, we’re increasingly reliant on our smartphones and we expect the information they deliver to be both accurate and timely. In order to become […]
26 Jul, 2017
Key Traits of the Everywhere Brand: #3 Organised
To become an Everywhere Brand, you must be organised and able to solve inaccurate data problems and points of friction throughout the path to purchase. […]
18 Jul, 2017
Key Traits of The Everywhere Brand: #2 Active
One common point of friction within the customer journey is finding incorrect facts about a company’s people, products and locations across the universe of apps, […]
12 Jul, 2017
Key Traits of The Everywhere Brand: #1 Customer Centric
As the digital landscape shifts from desktop to mobile to intelligent services, a new reality has hit. Focusing on just your company’s website and app […]
5 Jul, 2017
Insights from LocationWorld: #8 Don’t accept the status quo
Decorated American astronauts and identical twin brothers, Captains Mark and Scott Kelly, closed out day one of LocationWorld 2016 with an inspirational keynote. The Kelly […]
20 Mar, 2017
Insights From LocationWorld: #6 Augmented Reality + Location Data
Participating in The New Age of Customer Exploration panel, Tony Pace joined on stage Alex Konrad, Staff Writer, Forbes; David Abelman, EVP, Marketing, Rite Aid […]
6 Mar, 2017