
How Voice Search Changes Everything
In 1968, the movie 2001: A Space Odyssey presented a vision of the future in which advanced technology viewed us mere mortals as a problem. […]
In 1968, the movie 2001: A Space Odyssey presented a vision of the future in which advanced technology viewed us mere mortals as a problem. […]
As Sir Richard Branson stated so eloquently, “Every game-changer fails at some point. The reason they eventually succeed is because they don’t let their failings […]
In an era of faceless transactions, The Everywhere Brand is one that values face-to-face interaction, solicits honest reviews and responds to them in kind (where […]
Brands that create and publish more specific and more granular data about their people, products and locations stand to attract more business from the digital […]
As consumers, we’re increasingly reliant on our smartphones and we expect the information they deliver to be both accurate and timely. In order to become […]
To become an Everywhere Brand, you must be organised and able to solve inaccurate data problems and points of friction throughout the path to purchase. […]
One common point of friction within the customer journey is finding incorrect facts about a company’s people, products and locations across the universe of apps, […]
According to Jay Baer, online customer service expert and author of Hug Your Haters, 80%* of Americans trust online reviews as much as personal recommendations. […]
Holiday spending this year is expected to reach record levels, increasing 10% since last year’s shopping season. As Black Friday approaches and mall carparks get […]
Yext recently conducted a three-month study of 31,000 businesses using PowerListing Analytics to measure how the completeness of a listing affected impressions, listing views, special offer clicks and Yelp page views. The results were definitive and showed significant variation when broken down by vertical.