Investing in an AI strategy is a priority for many brands and it’s good that people across from industries and consumer segments are paying attention […]
Jul 24, 2019
Consumers are asking increasingly specific questions when they search, and they expect increasingly specific answers about the businesses they’re looking for. Making sure your name, […]
Jul 8, 2019
alignnoneAs consumer queries grow increasingly complex, so do the ways that technology answers those queries. This widening landscape of consumer touchpoints beyond an organisation’s website […]
Jun 26, 2019
Tourists rely on search engines, maps, and other apps to provide quick and precise answers when they are on the move in a new place. […]
May 15, 2019
Consumers today expect the answers they find in search results to be relevant to their location and surroundings. This is especially true for travelers and […]
Apr 29, 2019
Voice search and other AI-driven discovery services have fundamentally changed how tourists are finding information — both when they first start planning a trip, and […]
Mar 27, 2019
When Google first announced its Questions and Answers (Q&A) feature as part of Google My Business, many local marketers were skeptical. There was concern among […]
Feb 28, 2019
When it comes to setting up and maintaining the Google listing for your business, there’s a lot to consider. The name, address, and phone number […]
Feb 26, 2019
Traditional retail experiences are evolving. Evolving alongside them is the degree of accuracy and specificity that consumers have come to expect when finding and engaging […]
Jan 16, 2019
If you couldn’t join us in New York City for ONWARD18, or if you did attend and would like to share the inspiration, innovation, and […]
Dec 11, 2018