People are drowning in unreliable information. They’re bouncing all over the place looking for the correct answers to their questions. And they really, really don’t like being followed by creepy tracking technologies. So where does that leave businesses? Find out what you can do to fix your broken customer journey and restore consumer trust in the age of too much information.
In this Yext Talk, you’ll discover:
- Two critical challenges facing businesses and consumers alike
- How the Information Overload Paradox is impacting customer decision-making
- How businesses can build trust through decentralised, natural language search on their websites